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  Quantified Ethnographies  
 

 
 There are several ways
QuantiView can deliver ethnographic insights: 
  1. We can provide "full service" ethnography, where we follow our normal process of installing our advanced cameras, passively observing consumer behavior, coding that behavior into quantitative data, and reporting this quantitative data plus the accompanying qualitative visual insights. 

  2. This "base" QuantiView approach can be augmented by follow-up research such as phone interviews, online chat or bulletin board focus groups, traditional focus groups, diary studies, etc.   We are by no means rejecting traditional methodologies.  Rather, we are simply adding something new to the mix.

  3. Similarly, we are also comfortable with working with other ethnographers, adding our 24/7 "reconnaissance" to enrich their in-person interviews.  This combination can be very effective.

  Contact us to discuss how we can give you valuable insights through Quantified Ethnographies.

Quantified Ethnographies

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